Apple Music offers a myriad of ways for you to explore new music, connect with listeners, and boost your music career!
If you are looking to expand your presence online, Apple Music can help you in building a solid fanbase and grow your influence.
Claim Your Artist Profile on Apple Music
Before you explore Apple Music’s suite of tools, you will need first to claim your artist profile. This step will ensure that you have control over your content and analytics. Here is how you can do it:
- Visit the Apple Music for Artists Website
- Log in with your Apple ID or create one if you do not have one already
- Once logged in, click on the Request Artist Access button and follow the prompts to claim your artist page
- Provide as much information as you can to ensure the verification process goes smoothly. This will enable Apple Music to confirm if you are indeed the rightful owner of that profile.
Once your profile is claimed and verified, you can start updating it with images, your bio details and other vital information to make your profile stand out.
Optimizing Your Artist Profile
Since your profile is usually the first thing your potential fans will see after coming across your music, it is important that you make a good impression.
Luckily, Apple Music offers some customization options that you can do to make your profile stand out.
Use high-quality images preferably a professional headshot that reflects your image as an artist.
Apple Music has some strict guidelines when it comes to profile photos, so avoid using logos or album artwork. You want your fans to connect with you, not a brand.
Also, add a bio that gives your listeners a sense of who you are. There is also a Q&A section where you can answer questions to give insights into your journey, career, or music influences.
Lastly, add links to your social media to funnel your fans from Apple Music to other platforms for better engagement
Using Analytics to Grow
Apple Music’s analytics can be very helpful for artist discovery. With Apple Music for Artists, you get access to detailed stats on how your music is performing.
These insights can help refine your promotional strategies and also enable you to connect better with the audience. Here are two types of insights
Plays and daily listeners
You can track how many times your tracks are played. This gives you an idea about your most popular songs. Apple Music tracks play over 30 seconds so that you can get an accurate account of listener engagement.
Geographic insights
Understanding where your fans are located may help you plan tours, post targeted ads, or even work with influencers from those specific areas. If you notice a rise in streams from a particular city or country, you may want to direct your marketing efforts accordingly.
Promoting Your Music Effectively
Getting discovered on Apple Music also depends heavily on how you promote your music. Promotion will help you gain more exposure, and luckily, Apple Music provides many tools to help you do just that. Here are some ideas.
Make playlists
Get noticed by curating your playlists. You can include your tracks, along with some from other artists. It is a great way to engage your audience by sharing the kind of music you enjoy.
Promote your milestones
Share your achievements and milestones like a certain number of streams. You can use Apple Music’s customizable share assets to create posts that grab attention.
Use Apple Music’s Linkfire
If you want to share your music on different platforms, you can use Linkfire to create a single link that directs your followers to your tracks, albums, or videos across different platforms. This makes it easier for your fans to find your music online.
You can also consider using services that can help you grow your Apple Music streams and engagement. Boosting your followers will help extend your reach beyond Apple Music and create a solid base for your promotional efforts.
Staying Active with Fresh Content and Collaboration
Finally, uploading new music regularly keeps your profile fresh and encourages listeners to return to your profile. If you perform live, you can also release live sessions or acoustic versions of your tracks to offer your fans some variety.
Also, being featured on playlists is a quick way to gain exposure on Apple Music. Collaboration with artists, especially those having a similar fan base, can help both of you reach new audiences.
Endnote
Apple Music offers you a wealth of tools and insights to help you get discovered and grow your audience.
It then depends on how you take advantage of its resources, improve your discoverability, and build a loyal fanbase that supports you every step of the way.